I found a web site called “Elements of Effective Webpage Design” that is pretty much a summary of Steven Krug’s “Don’t Make Me Think”. Yeah, this blog is swiping a web site that was cribbed from a textbook. One thing I’ve learned about Web Design & Usability is that originality isn’t necessarily a virtue.
For instance the first section is called (drum roll) “Don’t make me think”. (If something works, keep using it!) Items under this section:
General Layout
Make titles and headlines accurately describe the material on a page. Organize content in a logical order. Be brief.
Buttons
Make their intended use obvious. Don’t use long button titles.
Search Features
User are confused by too many pull-down menus or features that are ultra-complex. A simple input box and a “Search” button is best. A more complicated search feature on the search results page may be suitable for users who want more detailed results.
When users feel this frustrated on a site, they will exit and find another site that is less frustrating. If the goal is to instruct users, they will not be able to digest the information and make any progress.